On December 8th and 9th, the 2018 Film Gala, jointly hosted by Nandu Light Entertainment, 1978 Film Town, and Zhejiang Satellite TV, was held at the 1978 Film Town in Zengcheng, Guangdong province. As the most popular Chinese animation brand, Boonie Bears was invited to the gala to join in the celebration of Chinese-language films.
The Chinese Film Gala was founded in 2000. It is the only film award celebration in China that evaluates Chinese language films released in all parts of China, including Mainland China, Hong Kong, Macau, and Taiwan. The awards incorporates comprehensive reviews from film critics and professionals, those in the media, and audiences. After years of development, the Chinese Film Gala has established itself as a reputable part of the film industry.
As you might expect, this year, there are “Annual Recommendations” which are carefully selected by film professionals, critics, and the media. Meanwhile, the “Spotlight Film Award” and “Media Appreciation Award” categories are based on the popularity and social influence of the films.
Unlike previous galas, this year’s award selection was based on Maoyan’s big data platform. The selection was carried out through strict data analysis and multiple rounds of professional and meticulous logical calculation by the Maoyan Institute. Based on the real feedback from the domestic audience, Boonie Bears: The Big Shrink stood out from all Chinese films released in theaters so far in 2018 and won the title of “Most Loved Family Movie”.